Fashion Industry MasterClass

Burberry, AllSaints, Arcadia Group, M&S. Want to know the secrets of building a successful fashion brand? Our fashion industry experts from these global renowned brands will guide you through the key steps to launching your own fashion line, or kicking off your career in this fascinating industry!

From initial idea to finished product, IMAG Fashion Consult and our team of seasoned industry specialists with extensive experiences in the Luxury, Premium and High Street fashion sectors across all categories, will walk you through the creative, commercial and operational stages of starting and running a successful Apparel Brand.

In this one-day interactive and inspirational workshop, our industry insiders will reveal how to transform your design vision into a commercially viable collection. We will look at consumer trends and discuss the challenges facing retailers in a fiercely competitive and uncertain economic climate and explore the opportunities that exist to successful launch and sustain your fashion brand.

If you are an aspiring designer, a fashion entrepreneur looking to start up your own fashion brand or someone looking to move into a career in fashion... Look no Further!

Our Full Day Master class offers the unique opportunity to gain practical insight into this dynamic industry and learn everything you need to know about starting and building a cohesive and commercial Ready-to-Wear collection, from the ground up!

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What does the day involve?

• Gain full understanding about the creative design process from Idea Generation to Product Concept and defining your collection.

• Learn the foundations of Range Planning to build a cohesive and balanced assortment mix

• Learn how to turn your creative vision into a commercially viable product by having a strong product merchandising strategy

• Explore the sourcing and production processes and discuss the pros and cons of domestic manufacturing versus offshore production to help you develop the right sourcing strategy for your business

• We will review what the supply-chain of a high-end fashion brand looks like, and why it is of paramount importance to your business that you have a strong and agile supply-chain in place.

• Learn how to create a fashion critical pathand how to map out a realistic project timeline and the relevant key milestonesthat must be built in for your project to stay on track!

• Understanding the Product Development Process, from prototype to final sample

• Learn about the Tech Pack and why it is an extremely important tool for your brand as well as for your garment manufacturer. We will discuss the main elements that comprises this crucial document:

• the Design Pack
• the Bill of Materials
• the Garment Spec
• the Measurement Chart with Size grading
• Learn how to source and engage manufacturers with confidence and making the right selections like a Pro!

• Know your Incoterms and how they can affect the profitability of your business

• Gain a full understanding of the costing dynamics of a garment to enable you to negotiate with confidence and achieve optimal intake margins

• Learn how to successfully interact with your suppliers to get the best out of your relationships

• Learn about the Sealing process and how to successfully fit and quality assess a garment for bulk manufacture

• Understanding the Production Management Process, Raw Materials Management and Quality Control Procedures

• Learn about the key working tool-kits to run a fashion brand.

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This MasterClass will be chaired by Isabelle Goualin - Founder of IMAG Fashion Consulting.

IMAG Fashion Consulting is a one-stop fashion management solution for Apparel Brands. We provide start-to-finish Project Management solutions for Fashion Brands at all levels. Offering Technical Design, Sourcing, Product Development, Production Management , Quality Control Services and one-to-one Coaching sessions.

Whether you are just at the ideas stage, a fashion startup or already established, we will help you build a successful and sustainable fashion business.

Our mission is to provide our clients with peace of mind by managing the entire product lifecycle process from concept through to delivery. Helping them to avoid costly start up mistakes so that they can focus on growing their fashion brand.

***Website launching soon***

Join our Meetup Group The London Fashion Industry Hub at https://www.meetup.com/Fashion-Industry-Hub-London/

Our Panel of speakers are:

Isabelle Goualin: brings over 12 years professional experience across Product Development and Production Management working for global brands in the Luxury and Premium Apparel sector. She founded IMAG Fashion Consulting as a specialist one-stop shop for fashion entrepreneurs considering setting up their own ready-to-wear fashion label. From advice on building a cohesive collection, to pricing and product strategy, product costings, sourcing and selecting the right supplier, to choosing the right fabrics to translate your designs into; Isabelle brings her expertise of big company best working practices to help fashion entrepreneurs achieve their creative vision.

Sarah Brumby: having worked as a designer for over a decade, across a range of independent brands, manufacturers and prominent high street retailers; Sarah brings her wealth of experience, and commercial view of what the role of a creative designer in the fashion value chain is really all about! Bringing a clear understanding of the skills and knowledge required to effectively design and development garments for a fashion brand.

Caroline Durrant: Senior Quality & Technical Expert with over 20 years professional experience in the industry. Caroline bring an incredible wealth of technical expertise across Menswear, Womenswear and Childrenswear. From specialising in manufacturing processes i.e.machinery, garment and fabric construction, patterns & grading, stitch types, dye prints and finishing techniques, fit analysis, defining your brand fit according to your target demographic and brand aesthetic, product testing, risk assessment and quality control- you will gain invaluable insight into this important facet of the industry.

AGENDA

10:00am - Welcome and Introductions

10:15am - Workshop Begins

12:30pm - Complimentary Lunch

13:00pm - Workshop Resumes

15:30pm - Q&A and Further announcements

16:00pm - Refreshments and Networking

*A full Itinerary for the day will be communicated to all attendees prior to the event.

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Is this Masterclass for me?

Are you a fashion entrepreneur or an emerging fashion designer looking to launch your fashion line? Are you a fashion graduate looking to launch you career and want expert guidance from seasoned experts in the field? Or are you a career professional looking to enter the fashion industry?

Do you want to learn the key steps to successfully starting your clothing line whilst avoiding the costly pitfalls that are all too common when starting up?

If so, then this interactive workshop will be an invaluable investment to your personal development and entrepreneurial goals!

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What will I get from this course?

• A complimentary 30 mins free coaching call session with IMAG’s lead fashion management consultant – consultation to be scheduled following the MasterClass subject to availability.

• Take away Worksheets, Tools and Action Plan that you can begin to use immediately in your business

• You will gain practical and thorough insightinto this dynamic industry that could transform your business

• Learn how to develop your niche - identify your customer lifestyle, competitors, and define your brand DNA.

• Learn how to build a cohesive collection from scratch and balance the commercial needs of your business without compromising your brand aesthetic

• Learn how to create a robust technical package and why this is key accurately realising your creative vision!

• Know your margins: Learn about costings your product to ensure profitability

• Know your incoterms: Understand shipping rules and terms when negotiating with your suppliers and how they can affect your profit margins

• Useful tips from industry experts on how to create a solid clothing line business plan

• Learn how to source suppliers and manufacturers and engage them with confidence

• Networking opportunity with like-minded entrepreneurs and fashion industry experts

• Exclusive discounts and Priority Access to future events only available to event attendees

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LIMITED SEATS AVAILABLE

So book your place today to avoid disappointment and Join us for an unmissable day of dynamic discussions.

This workshop is the first of a 2-Part Series. Part 2 to be launched in the coming days will cover your sales and marketing strategies and explore distribution channels for your fashion brand.

N.B.

The organiser reserves the right to reschedule the event in the unlikely case of fewer than 6 guests register to attend. In such instances, we will notify you by email within 48 hours of the event date.

Please note that the ticket purchase of this event grants IMAG Fashion Consulting permission to take photographs during the MasterClass. These will be taken strictly for internal and commercial purposes only.

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FAQs:

Event Location and Transportation:

The event will take place at the Studio, 61-63 Rochester Place, Camden Town, London NW1 9JU.

The nearest tube station, Camden Town, is a short 10 minutes’ walk away.

The nearest Overground Station Camden Road is only a 5 mins walk to the Studio.

Limited local parking is available in the area.

Venue:

The Studio is a co-working space in Camden with all the benefits of a professional office, without the politics. A great place to work and a hub for Meetups and Events, like the one we are organizing. For more information about the Studio visit https://www.the-studio.london/en

Duration

5.5 hours.

What can I bring to the event?

You are welcome to bring along your laptop or tablet to take notes. However please note that Audio and Video recordings are not permitted during the event.

Will lunch be provided?

Yes. Complimentary Lunch and Refreshments will be provided.

Refund Policy:

You may request for a full refund up to 30 days prior to the event.

Do I have to print and bring my tickets to the event?

Paper print-outs are not required. You will be required to show electronic proof of your purchase on your email or on the Eventbrite app.

Can I update my registration information?

Yes. If you need to update the information send us an email to [email protected]

Is my registration fee or ticket transferable?

Yes, you may pass your ticket to another person, or buy it as a present. However you need to notify us by email at least 48 hours in advance and provide their full name details

Is it ok if the name on my ticket or registration doesn't match the person who attends?

Yes, but please send us an email to let us know who will be attending in your place.

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For any further questions, feel free to contact the organiser on 0203 954 9946 or via email at: [email protected]